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    The Psychology Behind Boutique Fitness Success

    ByRay Smith June 8, 2025April 24, 2026

    You’ve seen them pop up everywhere. Small, specialised studios with mood lighting, incredible sound systems, and a devoted following that borders on obsession. The boutique fitness sector is not just a trend; it’s a market powerhouse. Industry insights reveal that the global boutique fitness studio market is projected to reach over $79 billion by 2028….

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© 2026 Fitness is BS. ray.smith@fitnessisbs.com

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